I always looked for the smaller details as well as the ones above...correct spelling on websites, updated websites that looked legit as opposed to a generic one, a working website also! Don't hide any problems with the load, I could work better bad truths than good lies. Ease of communication with dispatch, if the promises sound too good, chances are...they are.
I guess I am out then as I do not think my website has been updated in 10 years. I make spelling mistakes all the time with my fat fingers,. To bad I do what I say I will when we say we will do it.
I agree loaders.. but I would miss the more "I'm really a person" feel to the old fashioned way of doing things. Websites are fine.. but 90% of them unintentioanl detract from the business instead of augmenting it...
When I started here we had rotary dial phone , no computer , no fax machine , no satellite's and 10 trucks running the USA.
Customer - "Where is my load" ?
Dispatch - "uh, we think he loaded last night and are waiting for him to call"
We were all "good" Carriers back then![]()