... are finding out that running in Canada is saturated already...
Did I not say that back in November/December ???? ... LOL
Here's what I think some load brokers, shippers, and fly-by-the-seat-of-their-pants carriers seem to be missing ... It's not about cents per mile anymore.
It's TIME ... time is everything. Time is the only thing.
There is only so much time in a day, and there will never be any more of it. Now, every second of that day is ACCOUNTED for.
TIME is valuable. Wasted, or non-productive time now has a cost associated with it, and you can't manufacture "paper time" any more.
Every give any thought to why that 575 mile trip now costs double what it did 3 months ago?
TIME
That extra fifty miles costs another driving shift, and that shift has to be paid for. All trips in the red zone, 525 to 1,000 miles, are like that.
What's the big question that carriers are asked now? It's not "Do you have any trucks ... ?". It's "Do you have any drivers with TIME ?".
Regardless if you are a shipper, load broker, or carrier, if you are still thinking in terms of cost or rate per mile, you are so far behind the eight ball, you might not catch up. You need to be thinking in terms of cost or revenue per working hour.
Just my humble 2 cents worth for the day
